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yacht crew career coach

You know you deserve more from your yachting career but you struggle to land the interviews you so need to convince a captain or management company to hire you. 

The first key is having a (non-sleep inducing) CV that stands out and actually gets read. The second is having the quiet confidence of someone who knows their worth.

Home: Offer

career boosting packages

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CV ONLY - €269

  • 1-hour 1:1 video call

  • Full CV Revamp



  • Professional Cover Letter

  • 1-hour 1:1 video call

  • Full CV Revamp




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how it works

choose a service

Find the best coaching and CV option to help you tackle (and overcome) your current career obstacle.

Pay online via the payment portal. All major credit cards are accepted as well as paypal.

Read the testimonials below if you are still unsure.

get in touch

Send an email to to outline your goals and objectives, attach your current CV and start the process.

decide on a time

Set up a time to either answer more questions regarding your experience or meet online via Zoom for your coaching session.

boost your career

Receive valuable feedback as to what is holding you back, how you can change it and how to kick your career into high gear. Plus you get a shiny new CV!

Home: Testimonials

praise from happy customers

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Sandra and I worked together for just under a year, she is one of the most organised and structured individuals I've had the privilege of working with and not just from an interior department point of view, but from an overall running of the ship perspective! Sandra also gave my CV a cheeky makeover; she kept it professional, yet unique and to the point, ideal for captains looking to browse! 

Home: About

Sandra Jordaan

I am an ex-yachtie who loves sharing what I have learnt in my career with my clients. After over ten years in the industry as a Purser and Chief Stew, I have seen and experienced it all (the great and the downright awful) and mentored many crew along the way.

I wanted to be a Purser from the very beginning of my career but had no-one to tell me the exact steps I needed to take to get there. With much persistence and perseverance, it took me over seven years to land my first Purser gig onboard a prestigious 91m yacht. Like everyone in life, I made some costly mistakes in my career. I have been fired. I have resigned when maybe it would have looked better on my CV if I stuck it out. I have stuck it out when I probably should have resigned. My attitude to this is: "you win or you learn, there is no such thing as losing". 


The Yacht Crew Coach has been a few years in the making. I wanted to share my knowledge and experience with fellow crew to help them not make the same mistakes I did. I have invested thousands of dollars in my own training to be able to do this. The Core 100 Life Coach training I did with Tony Robbins as one of her teachers has enabled me to navigate through the most difficult year of my life (2018) with a smile on my face.   


Through all my trials and tribulations, I discovered the secret to having a successful yachting career. I help crew discover their unique strengths, build their confidence and achieve their yachting goals like she did.

I will specifically work with you to discover:

  • What your unique skills are and how you to use this to your advantage in an interview and on your CV

  • How your experience on land translates into yachting roles and word it in a way that captains understand

  • How to progress to the next level in your yachting career, whether it be chief stew, chief officer or captain, and outline the exact steps you need to take to get you closer to your goal

  • How to shed the golden handcuffs and move ashore

  • How to deal with bullying or a toxic environment on board and be happy

  • How to get excellent references from a captain even if you have been fired!

I love hearing my clients' success stories and I hope you will be one too. 

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"You win or you learn"

  • 10 years' experience working on board private and charter yachts ranging in size from 35m to 91m

  • Core 100 Strategic Intervention Coach (Robbins-Madanes Training) with Tony Robbins as a teacher

  • Superyacht Management Diploma (MTA, UK)

  • Postgraduate Diploma in Management, Tourism (UCT, Cape Town)

  • Bachelor of Business Science, Accounting, Law and Economics (UCT, Cape Town)

Book a complimentary 20 minute Introductory session to see what she can do for you today.




Contact Us

We would love to hear from you!

+27 72 199 4636

skype: sandrakim.j

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